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Brand Engagement – going beyond “Taming the Queue Beast”

31. October 2011 16:53

In its latest cover story, BrandTechNews examines how innovative retailers are taking advantage of queuing spaces and next-gen queue management solutions to go beyond orderliness and leverage this space as an opportunity for added customer engagement.  Brands and retailers are starting to realize increased profits and reduced walk-aways by treating the checkout and service queues as a ‘micro-environments’ within the store.  The newest generation of queue management solutions are improving the efficiency and enabling these dynamic spaces to become profit centers. Read the complete article here: Queue 2.0.  Tensator tackles the Pain of Waiting.

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Advice | General | Public Relations | Retail

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